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Our Team

THINKING BIG REQUIRES A DIVERSE TEAM

We've blended talent across purchasing, sales, service, operations, technology, product, experience,
storage, finance, and logistics, all with a passion for fine wine.

Don St. Pierre, Co-Owner & CEO

In 1996, Mr. St. Pierre co-founded ASC Fine Wines, which he built into Greater China's leading importer of premium and fine wines. In 2010, he sold the company to Suntory Holdings. At the time of the sale, ASC had 1,200 staff in 26 offices, and over 100 exclusive importing relationships with elite international wineries. After selling ASC to Suntory Holdings, he stayed on as CEO until 2012, and remained as a Board member and Senior advisor to Suntory Wine International until December 2015. Don is the recipient of numerous wine industry accolades, including being named No. 7 on Decanter magazine's 2011 Top 50 global wine industry power players and being selected by Wine Enthusiast Magazine as the 2011 International Man of the Year. In 2012 the French Government also awarded Don the degree of Knight in the French Ordre du Mérite Agricole.

Cristina Hall, CMO

Cristina oversees marketing, product, and strategy. She brings with her operational experience from numerous high-profile, growth stage DTC companies and academic experience from Forrester Research and Harvard Business School, where she received her MBA. She has a particular passion for experience-driven design and building orgs from the outside-in.

Adam Lapierre, MW

Chief Wine Officer

In addition to being one of fewer than 380 Masters of Wine in the world, Lapierre has an impressive background playing various industry roles both, as a supplier and a buyer. Adam also serves on the Education Committee for the Institute of Masters of Wine and regularly judges at top wine competitions around the world.

Ed Rush

Senior Manager, Warehouse & Customer Service Operations

Ed brings with him 15+ years of experience in Warehousing & Logistics, Inventory Control, and Customer Service across various industries, including athletics, vitamins & supplements, and fine wine. Ed also served 4 years in the US Navy, onboard the USS Theodore Roosevelt CVN-71, taking part in Operation Enduring Freedom following 9/11. During this deployment, the Carrier set a record for most consecutive days at sea without a port visit, when it reached 159 days.

Leah Hammer

Director of Cellar Acquisitions

Leah has over twenty years of fine wine industry experience, both in retail sales and collector advisory services. She is responsible for managing the acquisitions and sales of private collections. Prior to Vinfolio, she served as Retail Sales Manager at Hart Davis Hart Wine Company, where she developed a procedural overhaul of the retail sales department to more fully integrate sales and consignment goals.

Yifeng Ling

Senior Manager, Finance & Accounting

Yifeng joined Vinfolio in 2017 after several years of accounting management experience in other sectors, including health care, retail, and media. She holds bachelor's degrees in business administration and accounting and has a master's degree in Instructional Design Technology. She is fluent in English and Mandarin Chinese.

WINE SPECIALISTS

Bringing you content, digital experience, and personalized service.

Harriet Hendler

Private Client Manager

Harriet began her career at her parents' neighborhood wine store in Queens, where she was at the forefront of developing new trends and relationships. After selling their business in 2000, Harriet worked at institutions such as Sherry-Lehmann, Morrell & Company, and 67 Wine & Spirits under icons including James Beard, Alexis Lichine and Helen Turley, amongst others, to become one of New York's top fine wine experts. She brings her extensive knowledge and experience to her clients at Vinfolio.

Frank Hanson

Private Client Manager

Frank studied Art History at U.C. Berkeley and planned to become a teacher, but after a week-long trip tasting the tremendous expressions of Cabernet Sauvignon throughout the Napa Valley his plans changed. He decided to pursue a career in fine wine and has accumulated over 20 years of experience in the industry as a fine wine buyer, industry manager, and a retail shop owner. At Vinfolio, Frank manages clients in building, investing, selling, and enjoying their collections.

Zhehao Zhang

Private Client Manager

ZZ has six years of wine industry experience, and he has studied under top sommeliers in fine dining restaurants and managed a wine bar in a private club. Through these experiences, Zhehao has gained a firm grasp of the world of collectible wines and he is thrilled to share his knowledge and passion with Asian collector clients at Vinfolio.

David Greenwald

Private Client Manager

Dave moved to San Francisco from New York, where he previously managed two brick and mortar wine shops in Manhattan. He has over ten years of experience in the wine industry and in that time he has developed a deep love for and knowledge of fine wine. When he is not discussing this passion with friends, clients, or anyone else who is interested, Dave can be found composing music for licensing agencies.

Derek Cienfuegos

Director of Collector Services

Derek has over a decade of experience in the wine industry, and at Vinfolio he has had the good fortune to work with some of the most distinguished wine collections in the country – often times right in their home cellars. Trained in wine production, Derek spent many years making wines commercially for some of Sonoma's top producers. In addition, he has designed, opened, and managed two wine bars in San Francisco.

Roland Hankerson

Private Client Manager

Growing up on the East Coast and having traveled around the world, Roland’s love of food and wine has developed over the years into a career that has spanned all his life. Having lived in California for 12 years now, his focus in sales has been exposing his clients to wines of excellent quality, provenance, and value for as many to enjoy as possible. “I’ve never taken for granted that wine brings together. I’m proud to be a part of that process!”

CUSTOMER SUPPORT

Doing everything possible to ensure your purchasing, delivery, storage, and overall Vinfolio experience is exceptional!

Eileen Kustin

Customer Service Manager

Eileen has over eleven years of fine wine industry experience, from importing to various levels of B2B and DTC customer support. Her well-rounded experience allows her to shift gears to confidently support the Vinfolio team daily to ensure that customers have the best experience possible. She takes great pride in providing superior customer service and ensuring every customer she assists has an exceptional experience.

Cathy Gray

Customer Service Specialist

Cathy has over seventeen years of dedicated wine industry experience, with a specialized focus in multiple channel DTC wine club management. She takes notable pride in building solid, long-term customer relationships, while contributing to team building efforts within Vinfolio. The versatile experience and sincere enthusiasm she brings to Vinfolio ensure that our customers have an exceptional experience in her care.

Janelle Reichert

Customer Service Specialist

Janelle has over 20 years of experience in the wine industry. She has held positions in customer service, compliance, and label design at various companies. Her keen knowledge of customer relations and order fulfillment enables her to provide clients/customers as well as the Vinfolio team with nothing short of remarkable service. She will strive to make your Vinfolio experience unrivaled!