Over the last several weeks, we’ve been describing how to mark your wine for sale in the new Vinfolio Marketplace, launching July 7th. Many people have asked about the difference between
the Marketplace and our Consignment Auctions.
Both offer fast and profitable ways to sell your wine, including low fees, anonymous selling, no buyer’s premium and fast payment. The key difference is whether you prefer hands-on control over selling prices and a highly flexible process (to sell or not, ship upfront or not, etc.) or wish the convenience of making all of your selling-related decisions at once (turning it over to Vinfolio to manage from there).
We’ve provided an overview of some of the main benefits and requirements of each. You can also click here for a more detailed comparison of the Vinfolio Marketplace and Consignment Auctions.
The Vinfolio Marketplace
- Gives you complete control over the entire selling process from optionally setting an asking price to accepting a bid.
- No obligation to sell until you get the price you want.
- Wine is offered for bid in the Vinfolio Marketplace.
- Fees are 15% for wine stored in Vinfolio Storage and 20% for wine in other U.S. locations.
- Wine can be stored at Vinfolio to reduce Marketplace transaction fees from 20% to 15% (but will incur storage fees) or Seller can ship wine after the transaction. Shipping costs are the seller’s responsibility but reflect Vinfolio’s negotiated rates and qualify for subsidies on each bottle sold for $100 or more.
Consignment Auctions
- Wine is offered for sale at a fixed price in the Vinfolio wine store for either 90 or 180 days, enabling immediate purchase confirmation and faster fulfillment
- Requires a minimum total retail value of $10,000.
- All wine must have a minimum $40 per bottle retail value and a minimum professional score of 89 points; otherwise, any wine is eligible for consideration if not past its latest recommended drink date.
- Wine is stored and insured at Vinfolio during consignment auction period at no charge.
- Fees are typically around 20% (plus inbound shipping costs).
Whichever method you choose, you can count on the full support of Vinfolio’s e-commerce engine and our superior customer service staff.
Click here for a more detailed comparison of the Vinfolio Marketplace and Consignment Auctions.
